KABWE MAKES HISTORY AS ZAMBIA HOSTS 2026 WORLD CONSUMER RIGHTS DAY

2026-03-15

The spirit of consumer empowerment was alive and thriving in Kabwe on March 14th, 2026, as Zambia commemorated World Consumer Rights Day (WCRD) at the historic Mukuyu Tree. The event saw an overwhelming turnout from people from all walks of life, transforming the site into a vibrant hub of activity and awareness.

The day was marked by a rich exhibition where various institutions set up stands, not only engaging with local residents but also hosting a distinguished lineup of guests, including the Ministry of Commerce Trade and Industry Permanent Secretary, Board Chairpersons, and heads of statutory bodies.

The proceedings were officially launched by Mrs. Lillian Bwalya on behalf of Hon. Chipoka Mulenga, Minister of Commerce Trade and Industry. In a significant move toward inclusivity, Mrs. Bwalya explained the rationale behind choosing Kabwe as the host city. She stated that the commemoration was officiated from Kabwe "to allow for other provinces to have a feel of what government is doing, taking services closer to the people and ensuring that awareness on consumer rights and responsibility reaches communities across the country."

Addressing the crowd, Mrs. Bwalya delivered a powerful message on the economic role of the public. "Consumers are the foundation of every economy," she emphasized. "When consumers have confidence in the safety and the quality of products and services on the market, they are empowered to participate actively in the economy." She also revealed that the government has officially revised the Act that provides for consumer protection, a move set to strengthen the provisions that allow aggrieved individuals to seek intervention from the Competition and Consumer Protection Commission (CCPC). She urged the public to remain vigilant and seek accurate information when making purchases.

Echoing this sentiment, CCPC Executive Director introduced the global theme to the audience: "Safe Products, Confident Consumers." She unpacked the theme, stressing that it highlights the critical importance of ensuring goods on the market are safe, reliable, and honestly represented.

Further solidifying the commission's commitment, Mr. Sikambala M. Musune, CCPC Vice Chairperson, spoke on behalf of Board Chairperson Ms. Angela Kafunda. He linked the occasion directly to the CCPC’s strategic goals, noting that the relationship between the government, businesses, and consumers is central to creating stakeholder value. He highlighted the three pillars anchoring CCPC strategy: Market Integrity, Consumer Empowerment, and Collaborative Regulations.

The District Permanent Secretary for Central Province also graced the occasion, adding that consumer protection is an important component of economic development.

CCPC

PR Unit